Mobile communications market update

posted 21 Dec 2012 10:19 by Costas Kalogiros

Global mobile communications market is still a fast growing industry with 11% growth.

Perhaps the most
interesting statistics are that there are 4.3 billion unique mobile users while 1.3 billion 3G connections are active.




Here are other statistics for the mobile market, as of end 2012:

  • Mobile subscriptions . . . . . . . 6.7 Billion is 94% per capita
  • Handsets in use . . . . . . . . . . 5.3 Billion
  • Smartphones . . . . . . . . . . . . 1.3 Billion is 25% of all handsets
  • WiFi users on mobile . . . . . . 1.1 Billion is 16% of subscriptions and 21% of handsets
  • Camera users . . . . . . . . . . . 4.8 Billion is 72% of subscriptions
  • Mobile Ad audience . . . . . . . . 4.0 Billion is 60% of subscriptions, is 56% of planet
  • MMS active users . . . . . . . . . 2.9 Billion is 43% of subscriptions and 60% of cameraphone users
  • News active users . . . . . . . . . 2.3 Billion is 34% of subscriptions
  • Browser (including WAP) . . . . 2.1 Billion is 31% of subscriptions and 84% of all internet users
  • Premium SMS . . . . . . . . . . . 1.9 Billion is 28% of subscriptions and 34% of all SMS users
  • HTML browser 'real internet' . . 1.5 Billion is 22% of subscriptions and 60% of all internet users
  • Search on mobile . . . . . . . . . 1.3 Billion is 19% of subscriptions and 62% of mobile browser users
  • Gamers (download/browse) . . 1.2 Billion is 18% of subscribers and 57% of mobile browser users
  • Apps downloaders . . . . . . . . . 1.2 Billion is 18% of subscribers
  • Social Networking . . . . . . . . . 1.1 Billion is 16% of subscribers and 53% of mobile browser users
Source for all data: TomiAhonen Almanac 2013
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